My Self Publishing Diary

I thought it might be interesting to keep a diary on how I published my 2nd book in the Soul Heart Series. Many people are not aware of the amount of work that goes on behind the scenes.

During December, I was liaising with my Formatter and Cover Designer to get the final files for Sky Heart. To complete the paperback cover, my Cover Designer needs to know how many pages are in the final formatted copy of the book as this affects the spine size. My Formatter was keen to get this done before Christmas which she did, but I missed her email. By the time I saw it, it was after Christmas. My Cover Designer got the final paperback cover finished and back to me on 30th Dec, but I’d forgotten to send her the blurb – whoops. I sent that over to her on 31st Dec and she got the final copy back to me the same day.

Now, I have all the files to publish Sky Heart that should be it – right?

Wednesday, 1st Jan 

It’s the first day of 2025 and I’m up and straight on the PC uploading the files to the book aggregators. Basically, a book aggregator is a company that will print (or host the digital ebook file) and distribute your book to retailers. As I publish wide I have chosen to use a few aggregators. The aggregators I use are Amazon KDP, Apple Books, Book Vault, Google Play, Ingram Sparks, and Smashwords.

Ingram Sparks (print and ebook)

I started with Ingram Sparks because that would put both mediums of Sky Heart out in the world in one hit. Also, their website is not the easiest to use, and they take the longest to do anything. In addition, my Cover Designer had to make a cover file just for Ingram Sparks because they like to be a little more complicated than the rest.

Uploading the files went well – I’m pretty sure I did all right. Fingers crossed…

Book Vault (print only)

First, I uploaded it to Book Vault and came across an issue. This was my fault. Whilst I’d been waiting for the files from my Formatter and Cover Designer, I practiced uploading Sky Heart to Book Vault. When I went back to do it for real, I deleted the dummy version and then they wouldn’t let me create a new version as that ISBN had already been used. Eek! I sent a message to their Customer Services but as it is New Years Day, I’m not expecting a response.

Smashwords (ebook only)

Next, I tried Smashwords. This appeared to upload without a problem, and it was exciting to see it already listed for preorder.

Google Play (ebook only)

Google wanted me to update my pay information. This then caused an issue as I had to wait three days for the updated details to be verified.

Apple Books (ebook only)

I’ve been meaning to log into my Apple account for a few weeks as they emailed to say they are changing their terms and I have to accept them by some date in January. However, they would not let me log in. It kept saying my password was wrong. They’d send a link, let me change it, and still wouldn’t work. There are probably some mischievous cookies in the background, but I didn’t have time to investigate further, so I moved on.

Amazon KDP (print only)

Amazon has made self-publishing very easy for authors. Once logged I was logged in, it is very straightforward to add Sky Heart for preorder. I also got to order my first-ever physical proof!

A proof copy is the one that says ‘NOT FOR RESALE’ on the cover. I never got one of these for Ocean Heart as I didn’t know I could include the title in KDP until after it was already out in the world. I thought all books published via Amazon had to be exclusive to them, but it turns out the exclusive part is for the Kindle KDP ebooks. As Ocean Heart was already out in the world when I joined, I couldn’t get the proof copy. I always felt like I missed out on a self-publishing rite of passage but now I will have one with Sky Heart.

Update my website

With the release date set, I needed to update my website, so it doesn’t say Sky Heart is coming soon.

Set up Book Funnel

To distribute the ARC copies of Sky Heart I wanted to use Book Funnel. I used it for Ocean Heart and it worked well. My account had to be reactivated, and then I needed to create a landing page for Sky Heart to be downloaded by my ARC readers.

Send out ARC

First, I downloaded the details of the people who had signed up via my Jot Form. Some people had signed up a long time ago, and there were some other who’d applied more than once and I had to remove duplicates. Then I drafted an email to send out the Book Funnel link to them all.

Write & send newsletter 

Next, I wanted all my newsletter subscribers to know that Sky Heart finally has a release date and invite them to read the ARC by sharing the Book Funnel link with them.

Post on Social Media

Then in Canva, I worked on a few posts to spread the word that Sky Heart is releasing on 7th Feb. I posted two to Instagram and scheduled one for tomorrow.

Can you read Sky Heart before Ocean Heart.

Thursday, 2nd Jan 

Book Vault

I’m very impressed. Yesterday was New Year’s Day, but Book Vault has already got back to me with a solution to my dummy issue. They reinstated the dummy book and advised me to edit it with the actual book details. Book Vault is a straightforward site to use.

I tweaked my cover slightly in Canva as I needed to add a barcode to the back, as Book Vault doesn’t do this. I’m a huge fan of Canva, find it easy to use, and love the inbuilt apps. Yes, there’s even an app to create a barcode using your ISBN in Canva. I love this because I can add my logo to the barcode.

All the files uploaded without any issues. I checked the eCopy of the book. It looked good, so I approved it. Then I ordered a print copy to double check everything is correct.

Smashwords – Premium catalogue issue 

Smashwords had emailed to say my ePub had failed their checks to be included with the Premium Catalogue. This is how I get my ebook included in Kobo+ and Apple Books, etc.

Deep breathes…

The jargon reasons don’t make sense to me, so, I send the details over to my Formatter. She is a wizard at fixing files.

Update PayHip with Sky Heart

One of the features of using Book Vault is they have an app where you can include your books on your own website. Most websites hosts will charge you for having a shop on your site which doesn’t make it cost effective for me.

However, Pay Hip don’t charge me for having a shop. Towards the end of 2024, I created a Pay Hip store to sell Ocean Heart direct to my customers. This means I make more money as I don’t need to give a portion of my money to a retailer, plus Book Vault handle the distribution. Now, Sky Heart is approved on Book Vault, I can add it to my Pay Hip site.

Add Sky Heart to my Ko-Fi store

People often want a signed copy and can’t always attend the events I am at. For this reason, I created a Ko-Fi store as it includes a shop. Ko-Fi takes a small commission, but it’s been so useful I feel it is well worth it and has been one of the main sources or sales of Ocean Heart. And, now Sky Heart has been added to the shop.

Closed my Sum Up shop

At events, I use Sum Up to take payments. Sum Up comes with a free website shop where you can sell directly to customers. Late last year I decided to set it up. It lists the same products as my Ko-Fi store. I worry it confuses consumers by having two places you can buy a signed book from me. So for now, I have decided to close this shop.

Update Book Funnel for Ocean Heart 

Today, I decided to revisit the old Ocean Heart page on Book Funnel. This is a page that lists where you can buy Ocean Heart. I found out you can list where the paperback can be bought, so I added these links.

Update Books2Read pages

Working on this reminded me, I used to have an Ocean Heart Books2Read page. Checking this I discovered that you can now add paperback links here too. So, I worked on updating this.

Then, I created a Book2Read page for Sky Heart. It was cool to see that it is already available to pre-order from a few places already!

I’d not realised I have an author page, so I made sure the details on here were correct too.  

Update website

I decided to update my website with the Books2Read link as a button, then deleted all the other buttons linking to places to buy Ocean Heart that were already covered on the Books2Read Ocean Heart landing page. This reduced the number of buttons on my book’s page and made it look much cleaner.

Then I updated Sky Heart’s page the same. As the ARC copies had now been sent out, I removed the button to the Jot Form allowing ARC sign ups.

Friday, 3rd Jan 

Ingram Sparks

I received an email from Ingram Sparks to let me know the ecopy proof was ready for me to check and approve. Everything looks fine, so I placed an an order to check it over. I paid extra to get it here faster because Ingram Sparks is the slowest.

Smashwords confirm payment 

Smashwords emailed to request that I check my payment details are correct, so I logged in to confirm they are still the same.

Amend “But” button on website to “Buy”

Last night, I was checking the changes on my website had updated correctly and discovered I’d made a typo. I had created ‘But Ocean Heart’ button instead of a ‘Buy Ocean Heart’ button. It was quick and easy to fix. Phew!

Update LinkTree

Billie Eilish offers this cool underwater background for LinkTree if you subscribe to her newsletter. I’ve wanted it for ages and decided to do it. Now my LinkTree has the cool Billie Eilish background.

My LinkTree includes a shop that has links to buy Ocean Heart and merch. So I updated the shop to include links to where to buy (preorder) Sky Heart.

Update my Facebook shop

I only recently found out that I can have a Facebook Shop, and I have been slowly adding my TeeMill merch. All the Ocean Heart clothing is already on there and I can tag these in my Instagram posts. I decided to add my Sky Heart merch.

Whilst logged into my TeeMill store I spotted that it is a FREE Shipping weekend. I quickly created a post to share this on Instagram. I decided to do a post with Sky Heart merch so I further promote the upcoming release and link the merch in my Facebook shop.

It’s not user-friendly and although I can tag products on Instagram, I don’t know how to find the link to my shop to share with people.

Saturday, 4th Jan 

Google Play

Got bored of Google Play waiting to update my payment preference and reverted back to my old payment method (this is for them to pay me). Uploading my book to Google Play is Free. I made sure that the two books are linked as being part of the same series.

CanvaPreparing Marketing

Most of today, I worked on creating reels and posts for marketing. This mainly consisted of looking at old content and repurposing it. There are lots of drafts that have never been posted, so I looked at whether they could be updated and used.

Sunday, 5th Jan 

Wrote a press release 

When I did the pop-up stall at Dunelm in Bury St Edmunds, someone said we should use local press more to promote our books. They are right. So, today I worked on writing a press release. I’ve never done one before so I did ask AI what I should include and I hate it say it, AI was very helpful.

Updated media page

I have a media page that I have attached to emails with all the information about Ocean Heart. I used this as a template to create a media page all about Sky Heart.

DIY Bookcovers – create 3D renders 

This is a brilliant site that creates 3D images of your book that you can use to create marketing posts. My Cover Designer includes a paperback and ebook 3D render as part of her package. I used this website to create some alternative 3D renders and uploaded them to my brand images on Canva.

Buy Teemill Merch

I took advantage of the Free Shipping deal and ordered some of the Sky Heart merch. I have a jumper and a T-shirt on its way to me.

Sky Heart Teemill Products

Mon, 6th Jan

Book Vault confirms the dispatch

Today I went back to work so it was lovely to start the day with an email from Book Vault to let me know that Sky Heart had been printed and dispatched. It was on its way to me.

Research Local Presses

When I got home I researched local presses contact details. I’m not sure when to send the press release. Should I wait until I have a copy of Sky Heart and take a picture of me holding it?

Tues 7th Jan 

Book Vault Paperback Arrives

I had to wait until I got home from work to see it, and then wait until the kids were in bed so they didn’t get their grubby fingers on it. It was worth the wait. Oh my gosh, it’s beautiful. I made sure I recorded an unboxing video.

Unboxing Video

Then I edited the footage and created a reel for Instagram. For YouTube I did it in landscape and added it to my Ko-Fi shop listing of Sky Heart so people can see how the paperback looks before ordering their signed copy.

Weds 8th Jan

Amazon confirms the dispatch 

Started today with a notification that Amazon has dispatched Sky Heart.

Amazon Paperback Arrives

I got home from work and my proof copy has arrived. I’m tired and need a break so I didn’t take any pictures and didn’t post anything online.

Thurs 8th Jan

Bought a new Wrapz for my phone

To celebrate Sky Heart coming out I decided to create a new Wrapz for my phone. It was easy to create with the tool on the Wrapz website. All I had to do was upload one of the files my Cover Designer created for me as part of the package to use for marketing. Designed a new wrapz for my mobile phone to promote Sky Heart.

I need to get a new case too as mine has a slight crack but I’m waiting until pay day. The crack has been there for a while and I’m not too bothered as I know my phone is okay underneath. However, I want my new wrapz to look good so its motivated me to replace my broken case.

Designing a new bookmark

I decided to order some more bookmarks but when I went to order them I decided that I’d like to re-design. Then I ended up on Canva creating different variations using the pdf size guide template from Vista Print. I couldn’t decide on which one I liked so I’ve left the designs to think about and will finish the order another day.

Fri 9th Jan

Received Revised ePub File

My Formatter emailed me today to say she had fixed the ePub file to meet the requirements set by Draft to Digital (Smashwords). However, I was busy with my children after work and once they went to bed I didn’t have the time or energy to try it out.

Sat, 10th Jan

Uploaded Revised ePub to Smashwords

It was super easy to update the ePub file in Smashwords, and then the green PASS notification lit up.

Smashwords then asked if I wanted to include Sky Heart as part of a series. So, I created the Soul Heart series and made sure the book order was clear. This will help when it is sold at retailers to know the two books are linked and which order to recommend reading.

Now my books are in the premium catalogue, I don’t need to worry about uploading Sky Heart to Apple Books as Smashwords will do it for me.

Update blurb

I then decided I wanted to tweak the wording for the blurb. The change won’t affect the blurb on the paperback as I will leave that as it is. I have amended the last sentence in the blurb on Amazon, Book Vault, Google Play, Ingram, and Smashwords as these are my major distributors.

Order copies of Sky Heart

I wanted to visit bookshops today and see if any would like to some signed copies of Sky Heart ready for the release. But, today my husband has plans so I have the kids with me. My kids are amazing but they are not the sort of child that will be calm and quiet while I am talking to someone. Approaching bookshops always makes me nervous even those I’ve worked with before so having my kids tag along just adds to the anxiety. Instead, I decided to place an order for Sky Heart from Book Vault ready for any pre-orders.

Facebook shop

This morning I decided to write this very long blog post about the first 11 days of publishing Sky Heart. When I was adding images and buttons to the post I thought I’d see how to get the link for my Facebook shop. I ended up spending hours on it. Uploaded some Redfae products, and added the Sky Heart paperback and ebook (although the books won’t show as they are from a different site). I still don’t think I have got it right but it can be a project for another day as I have things I need to get done.

Perhaps, I will allow myself a day off tomorrow to rest and enjoy a good book…

Yes! I’ve moved my website.

Wow! September has not been my best month.

It started with the kids going back to school and myself back to work full time. I was exited for normalcy and routine and was feeling great as we’d made some great memories over the summer.

But, my son managed to split his lip open and had to be rushed to A&E. after having sutures he needed a week off school due to the pain and swelling. So, his attendance is already looking bad – eek!

Then my husband and I got really ill with colds. The kids thankfully (fingers crossed) dodged that one. I managed to get through work but when I got home I had to do everything as he was really poorly. Needless to say I was too shattered to work on Sky Heart.

Then, I get the notification that my website hosting is about to expire and they want to charge me £168 to stay with them. So on Tuesday, I worked on moving my website to another host for £35. Everything was going great but my domain (with another provider) needed to point to my new website and this can take anywhere between 48h and 72h to know if it worked. 😱. I figured out how to put a maintenance page up whilst it moved, but after several days it was still showing the maintenance page. I started to panic. It turns out, the magic happened in the background and this morning I turned the staging page off. Every year, I learn a little more.

I discovered a new printer for my books. I ordered one copy and was impressed with the quality so I ordered 10 for my next event, WAM Fest. But, the books were delivered on Friday bashed and wet. I’ve emailed the printer to try to resolve this but they don’t work weekends so I have to wait until next week to fix this. I doubt I will be able to get more stock in time, and currently only have five books left.

The low stock is due to the highlight of this month, which was the fabulous YA Lit Fest at Stowmarket Library, part of @forewordfestivaluk . 🥰

My website is back, my son’s lip is healing nicely, and I’m feeling much better. Things are on the up, so I’ll get back to finishing Sky Heart.

#authorlife #authorwebsite #authorproblems #authorupdate #oceanheart #skyheart #yafiction

2023 Second Quarter Check In

You can see the initial goals I set for 2023 by checking out my January post: https://lde.tuq.mybluehost.me/2023-goals/

I love doing these posts. I always feel like I’ve not done much, then I look back at the last three months and realise I have a lot to celebrate.

Publishing

Sky Heart: Book 2 in the Soul Heart Series

My editor had a health emergency that delayed her being able to return the Copy Edit. She is a Trooper, and once she was better and rested she still did it. She returned it on 4 June 2023.

I had an important event to prepare for in June, so didn’t really deep dive into my final edits until the end of the month, finishing it by 1 July 2023.

So, this technically falls into the Third Quatre of the year but I’m too excited to keep it to myself. Once I finished editing, I sent my manuscript to my Formatter to make it pretty. I then realised she needs front & back matter too, so I wrote this and sent it over by 3 July.

Due to the editing delays, I lost my Formatting slot but will get slotted in soon. Once back I’ll be able to look for ARC readers.

Seeing my publishing plan, I noticed I missed a step. Now trying to see if I Cassidy has time to proofread for me, because she’s got a good eye. When she ARC read Ocean Heart, she spotted some minor typos that got missed despite all the edits, and I was able to change those before it went on sale to the public. Fingers crossed she can help me again.

Summer Heart: Prequel of Soul Heart series

I added a little more. It’s not going to be 85k. I’ve no idea why I set that as the word count target! It’s currently at 36.5k words, and some of that is notes. It is nearing the end of the story, so it’s not going to get much longer.

  • A YA Low Fantasy prequel from The Soul Heart series. Set in the early 00s, a summer romance turns into a teen pregnancy. With a fortune telling meddling witch, Denny moves to Felixstowe believing she’s doing the right thing for her baby.

Dark Heart: Another Soul Heart spin off/sequel

I’ve had this story bubbling in my head for a few years. I tried to write it before but got too scared. This time it felt less scary, and the words poured out of me. This story is at 21k words and almost finished. It will be another novella.

  • A YA LGBTQ Fantasy spin off from The Soul Heart series. It was supposed to be a horror inspired by slender man myths and Orochimaru from Naruto, but it’s turned into a coming out story, and not as dark as I expected. It’s been fun to write.

Public Appearances: I attended both my author events.

May: Herts Book Festival

This was so much fun. I sold books. I took part on a Fantasy panel with other fantasy authors, and I met and made author friends.

June: Felixstowe Book Festival.

I have wanted to be part of this event for a long time! I was part of the Children’s events. My event was called Let’s Talk Fantasy, and it was me and a local avid reader. It created a great dynamic. Afterwards, I sold and signed some books, and enjoyed more of the festivals events.

I forgot to take pictures and videos, until after the event. I only got a photo of my signing table, and fortunately Phoebe’s mum took some pictures she was willing to let me use on Social Media.

Aug: Booked to attend Legends Comic Con on 6 Aug 2023

I have updated my website’s Events page with details. I will be three with three other local authors I have gotten to know via Instagram, including Rachel Churcher who had the stall next to me at Herts Book Festival.

Reading

12 out of 18 books: I set my Goodreads goal at 16 books and have read 12 books so far.

Reviews: All the books have a Goodreads review. I have been so busy, I’ve not posted reviews as frequently to my blog. I posted three more book reviews on my YouTube channel channel.

Social Media [UPDATE]

Felixstowe Magazine: I have fallen behind with submitting articles for Felixstowe Magazine. I’ve been so busy with my kids, my new job, and festivals, that the weeks have flown by. This is a reminder, I need to get back on that as it’s a really good opportunity.

Website: I’ve been good about updating my websites Event page with what I’m up to. I’ve not updated my book titles. I need to update Sky Heart’s progress, rename New Moon as Summer Heart, and add Dark Heart.

I’m also not happy with my current host provider, Hostinger. I paid for 2 years, so I’m stuck with them for another year but in the autumn I need to check out other providers and prepare for a migration.

Ko-Fi: I haven’t posted as frequently. Everything dropped up during chicken pox season, and busy with book festivals. I’ve started posting quick updates on my progress, and my YouTube videos. Nobody is there so it feels like I’m talking to a brick wall.

[kofi]

YouTube: i usually record when I’m off work on a Friday, but due to bank holidays and sick kids, I’ve worked a lot of Fridays and this has impacted my ability to record anything. I have made a few shorts in Canva. I’m proud of my long form Vlog video of going to Herts Book Festival.

Consistently Post: To keep the algorithm happy, I set the following schedule and included how I got on sticking to it:

  • Blog: Mon – This has definitely dropped in consistency. I usually have a few posts scheduled but right now I have loads of drafts written, waiting for the images.
  • IG: Wed (more if I feel like it) – It’s been sporadic but has met the at least once a week quota. Also, posting to Lemon8.
  • Ko-Fi: Thu – This has become so sporadic, I forgot the goal was to post on a Thursday.
  • Twitter: Sun – I rarely post intentionally to Twitter. It updates on my reading progress, and I’ve been sharing my Lemon8 posts.
  • YT: Tue (fortnightly) – No. This has trailed off since May. I will try to get back on track.
  • Newsletter: Every other month – That’s a relief. I thought I needed to send it monthly and had dropped off, but I have done this.

Followers: Eek, I was okay with no growth, but to lose followers was a shock. It’s so slight, I hadn’t even noticed. I wasn’t surprised that my TikTok count dropped as I deleted the app for a bit – I’m just not a fan and don’t trust them to respect my privacy.

I’m chuffed I have already beat my YouTube annual goal. This is encouraging as I am still trying to figure things out.

It’s good to see I am connecting with readers. I was surprised by this as I don’t always remember to post to BookBub & Litsy.

The Author Diaries: The authors that agreed to do The Author Diaries collab with me are still up for it but we still haven’t set down a time. I’m starting to worry we might never do it.

Reviews: I’ve heard from people that bought Ocean Heart tell me they are loving it, but no new reviews.

Personal

Skincare routine: Got a new face wash which I love, by Auriella Probiotics. I got a new foundation, eyebrow pencil, and lip and cheek tint.

Visit Jimmy’s Farm: I was worried with the kids keep getting ill, my hubby working weekends, and my festivals, that we wouldn’t get to go. We did.

I was having an awful weekend where the kids were driving me barmy and decided I wanted to change it. So, I took them to Jimmy’s Farm to burn their energy and we all had a great time.

Date Nights: No more date nights, but we took the day off for Sports Day and got to have lunch, just my hubby and I, on the seafront.

We almost booked a spa day at Riverhills for our wedding anniversary. We got the time off work but we were so distracted by life we never booked it. Just as well, because the night before we would have gone, the spa burned down.

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