Behind the Book: Wilcroft Chronicles: The Waterfall Warrior by Owen B. Lewis

Thank you so much for agreeing to an interview about your debut fantasy novel.

Tell me about your beautiful book cover?

The beautiful artwork was illustrated by Yu-Hsuan Tseng who I happened to find online. I came across her wonderful art from a graphic design website and fell in love with the colours and imagery that she used. The style felt the right vibe for what I was imagining for The Waterfall Warrior. I got in touch with her and she was very happy to create my front cover. I was hugely honoured as it can be hard to find the right image for your work that captures what was originally in your mind, but not in this case. Yu-Hsuan Tseng listened to my ideas and with her talent and unique style she made the most perfect artwork I could ask for.

The Waterfall Warrior is book 1 in the Wilcroft Chronicles, how many books do you anticipate in the series?

I plan to do two more. When I came to write the first one I always had a trilogy in mind. It’s exciting because now the first book is out there, people can find out about this world and these characters I have created. I have lots of ideas for what’s to come. I know how it all ends, but there’s a lot of exciting things to happen before that. 

Can you introduce the main characters, Hannah and Callum:

Hannah Barrington is a twenty-five year old woman who works at a hotel. She roams Epping Forest whenever she is feeling depressed. It brings comfort to her as she has fond memories of staying there with her grandparents and siblings when she was little. One day she comes across a waterfall which seems out of place; she walks through and finds a portal that transports her to a different world called Therrhain. Hannah befriends a Warrior there called Fay. To get Hannah back they must go to Wilcroft University to meet a woman named Carol Wells, but first Hannah and Fay must unveil the secret of the ancient prophecy before Therrhain is destroyed.

Callum Barrington is Hannah’s youngest sibling. He’s currently a student at university in Manchester. He also deals with mental illness. There’s a young man named Elliott Heartwood that he can see through his mirror, and in the early chapters Callum isn’t quite sure if he’s real or if his mind is playing tricks on him.

Is the Epping Forest in your book based on the real Epping Forest? Why did you choose this location for your fantasy book?

Yes and no. It’s real in the sense that in the story Hannah is walking through the actual Epping Forest, but I have added things that aren’t there in real life, such as the house that her grandparents lived in. I chose this location because I needed a forest that was out in the middle of nowhere but also close enough you could travel there from London, and also because Hannah needed somewhere to go that gave off a childlike and magical atmosphere. 

The book includes your main characters facing mental health issues. Is mental health something that’s important to you?

Most definitely. Over the last few years I have been very open about myself having mental health problems. I also used to be a care worker before I became a writer, so I have worked with a lot of people who also have had mental health issues. I think it’s an important theme to put into stories, especially when it’s not the main plot device; the character just so happens to have these issues, but they also are shown to still live a life and have other qualities to them.

What advice do you have for anyone that may be struggling with similar issues to your main characters.

I’m not sure I am the right person to give advice, but I guess all I would suggest is to talk, and not be ashamed of the difficult emotions you are facing. From personal experience when I talked about it I felt better for it. 

Can you share a short snippet from The Waterfall Warrior?

Walking through the forest brought back so many memories. It seemed smaller than it had when I was a child. I remembered the time I had fallen over a branch, the one that was still sticking out menacingly between the trees. It had made me fall and cut my knee. I had cried for hours. I used to play there with Chloe, Laura and Callum. They were my only friends back then. It was a time in my life before I realised you could have friends that were not part of your family. We used to use sticks as swords and playfight with each other. We even made dens with blankets. There was a house there that looked as though it was about to collapse. It used to belong to my grandparents, Grumbles and Numbles I called them for some strange reason. Back then I used to think this forest was their garden. When I passed this area, I could almost smell the cooked dinner that my grandmother used to make. It had always tasted as good as it smelt. My mouth was watering. The memory cheered me up but not for long. I was now further into the forest. I wasn’t very familiar with this part. We were told to never cross this point when we were kids, or we would be in “very serious trouble”. It was hard to believe it now, as this part of the woods felt very innocent and peaceful compared with the rest. The ground was flatter, there were no stones to graze your knees if you fell, and no hills to climb and fall down. I came across the stump of a tree. It was right in the middle, all by itself. Lines of trees standing tall on either side of it, squashed together like sardines. I went and sat down on the stump. Without even a thought I broke down and cried for about ten minutes. I didn’t understand why I suddenly felt so upset. I was feeling low, but I didn’t think I was as bad as all that. Then something startled me. The strangest, but most beautiful sound. Someone was singing.

Where can readers connect with you and discover more about your books?

The best place to do that would be at my book launch. It’s being held at Bristol’s Waterstones on September 28th at 7pm. I will be talking about the book, and there will be readings by two actors who narrated the audiobook edition of The Waterfall Warrior, which is also out soon. I will be signing copies of the book. It’s a free event but you still need to claim a ticket by visiting Waterstones website and going to the event section.

https://www.waterstones.com/events/book-launch-with-owen-b-lewis-wilcroft-chronicles-the-waterfall-warrior/bristol-galleries

[kofi]

If you enjoyed this you will like:

Behind the Book: Chasing Sunrise by Emily Mah

Behind the Book: Garden in the Sands by Ellie Mitten

Behind the Book: Meraki by Naomi Kelly

Behind the Book: Tenebrasco by Hannah Reed

How I did my cover reveal

I couldn’t wait to show off my cover, and it was the first real piece of marketing I paid for. That’s right, your cover is an important part of selling your book.

Don’t judge a book by it’s cover…

A book with an eye catching cover will naturally attract more attention. It also should communicate what the book is about, so your ideal reader picks it up.

DIY Cover

It’s fine to make your cover yourself. But, if you do make sure you have permission to use any images, fonts, or any other element in your design. You may need to buy certain licences from the creator to use them.

If you want to design your own cover, check out author Elexis Bell’s blog post series on the topic:

Step 1: Creating a cover

Step 2: Creating a cover

Step 3: Creating a cover

Professional Cover

Commissioning a professional can ensure you make the right impact. Check their portfolio and testimonies to see if they are right for your book. You may find it useful to check out my post on how I found my cover designer.

Cover Reveal Images

You will need to prepare the images for the cover reveal. My Cover Designer included a social media package which included social media banners, 3D Renders and an IG version.

Ocean Heart – IG Social Media Image

The 3D Renders have been so useful. I often add them to various social media posts I’ve made. I’d highly recommend them.

3D Render

I am fortunate that my cover designer created me 3D renders of my paperback and my eBook. However, if you don’t have that privilege, here are some ways you can obtain one.

  • BookBrush helps authors to create images to market their books, including 3D renders. You can try it for free or pay for more options.
  • DIY Book helps indie authors create covers and has a tool to easily create 3D Renders.

Stock image

You may want to utilise a stock image within your social media post. Make sure you have permission to use it. Here are my favourite sites:

  • Unsplash is a resource of images by photographers made available for free.
  • Pixabay is another great resource for free images.

I like searching for flat-lays I can add my book and text to.

Decide on a date

There is a lot of division on when to do your cover reveal. What it boils down to is personal preference.

One successful author recommend 6 months, or as soon as possible. Another, suggested 3 months at most, as they struggled to keep the momentum going. A lot of authors said only a month.

I started mine during the 1st week of September, with the full reveal on 7th September. My book was on preorder on 1st October, and released on 1st December. This worked well from me.

Cover Reveal Teaser

Cover Reveal Teasers

You should have already been talking about your book and generating interest. As your cover reveal approaches you want to incite interest. You can capture peoples curiosity with a partial reveal, announcing the date you will reveal all…

How I created my partial reveal pics…

I created mine by using a torn paper image from Unsplash.

I edited the image in a free app called Adobe Photoshop Mix . I cut out the part of the image where I wanted my book to show through.

I uploaded the cut out image and my cover to Canva. Canva is my favourite app for creating Social Media posts. It was here that I added the text.

If you have Book Brush, you can use their templates to achieve something similar. Personally, I prefer Canva as I have more freedom to do what I want. However, if you are stuck how to start, you might find Book Brush easier as the templates are specifically for authors.

Of course, you could achieve a similar affect by wrapping your book in paper and tearing a teaser rip in the paper. Then take a nice photo. You may still wish to use an app like Canva to add text.

Cover Reveal Team

You can ask friends, family, and/or fans to support you by sharing, liking, and/or commenting on your reveal pic. The more engagement the pic gets, the better it will perform in the algorithm.

Make sure the post is public and that you use hashtags your ideal reader follows. It’s okay to tag the book title but it’s unlikely anyone will be following that hashtag yet, so choose ones that describe the themes and genre of the book.

I was really fortunate that a number of my IG followers were willing to share my cover to their IG stories and I had loads of lovely comments on my post.

If you don’t have anyone to help, you can pay for a cover reveal service. On 1st Nov, I used Xpresso Book Tours for a Book Blitz and was really impressed by how many signed up. They also provide a cover reveal service which I’m sure would be just as good.

Cover Reveal Image

You need a nice picture of your book for social media.

  • Manually: Again, you can do this manually by taking a nice picture of the physical book.
  • Digitally: I didn’t have a physical copy so I created my image digitally.

I mainly searched Unsplash for flat lays, books, beach, ocean, mermaid, and any other theme relating to my book. I then edited it in Canva.

Keep up the momentum

Once you have done the cover reveal, you must keep up the momentum until release (and beyond).

It’s a waste of your time to get everyone excited about your book and then let them forget. Once you’ve shown off your gorgeous book, got them excited, you need to keep reminding them it’s coming. Get then to sign up to your news letter, and you may want to have a preorder option.

It can help to set aside a day to come up with content ideas. Then, schedule the content ahead of time so you can space it out and consistently post. Here are some good apps for this:

  • Preview: This app is free and enables you to see how your IG content will look on your feed. You can schedule post reminders or to post automatically.
  • Facebook Business Suite: It’s free to use and enables you to schedule posts to FB, IG and Twitter.
  • Planoly: The free plan enables you to schedule to two platforms for free. I paid for extra features during my launch month in Nov, so I could schedule videos.
  • Hootsuite: The free plan enables you to schedule posts to FB, IG and Twitter. You can pay for more features.
  • Later: Allows you to schedule posts to Instagram.
  • IFTTT: A useful app for sharing posts you posted on one platform, to another.

I also regularly schedule my blog posts. There’s no reason you can’t do your cover reveal on your blog. You want to spread the word so why not on all your social media platforms.

Ocean Heart Gallery

The first image, with the shells, candle and yellow blanket is one I took of my physical book on my bathroom floor. The others, I created in Canva using images from Unsplash.

I added some of these to my Facebook group album and told my street team and blog tour team, they were welcome to use them. Having a bank of images of my book enabled me to keep posting fresh content to IG, in the lead up to my book launch.

I hope you found my cover reveal experience useful. I’d love to hear your thoughts and what worked for you.

[kofi]

Redfae Bookshop is my Affiliate Bookshop.org Shop Link.

You may also enjoy:

The Making of The Blurb

How I chose my cover designer

The Benefits of Having a Formatter

The Process of Publishing a Novel (Step 1)

Why & how I chose my cover designer!

Redfae Bookshop is my Affiliate Bookshop.org Shop Link. This post contains some of those links.

I’ve wanted to write this post for a while but what’s held me back is that I have so much to say it’s difficult to know where to start.

My Cover Designer for Ocean Heart was Original Book Cover Designs. 

A guess a good place to start is on how I found my Cover Designer.

How I found my cover designer?

She ran a competition on Instagram to giveaway one of her design packages to a lucky winner. The winner of the competition was author J.D. Groom who had tagged me.

I don’t think I entered because at the time I was still planning to get a Literary Agent. Here’s the cover J.D. Groom received as her prize (it included eBook & paperback).

I loved the cover! As soon as I saw it I knew I wanted this designer to do my book cover…, if I self published. I then discovered other covers I loved were by the same designer.

Read Behind the Book & Book Review for JD Groom’s Sorceress of Truth (cover by Original Book Cover Designs). 

Read Behind the Book & Book Review for Kara A Weaver's Crown of Conspiracy (cover by Original Book Cover Designs).

Read Behind the Book & Book Review for Cassidy Reyne’s Agent Undone (cover by Originam Book Cover Designs).

Where to find cover designers?

I’ve seen people speak about sites like Fivrr but I’ve not used them. Here’s where I’ve found Cover Designers.

Instagram: There are lots of cover designers on Instagram. It’s an image based platform so an ideal place to show off their designs.

Facebook: A lot of designers also have a Facebook group. It enables them to share offers with their fans and build connections.

World Indie Warriors: Joining WIW is free. It’s a great resource. You can connect with other authors and get recommendations and check out the WIW brochure to discover cover designers.

Visit World Indie Warriors to discover more about them. 

How to choose your designer?

You must love it: You need to love the cover they create. It is essentially the first tool in your marketing arsenal. It needs to be something you’ll be proud to flaunt. Look at their portfolio and decide if you like their other designs.

Genre suitable: Each designer will have their own style, and it will likely be more suitable for a certain genre. I write Fantasy and Original Book Cover Designs definitely has a flair for it. Readers of your genre will expect a certain style so you don’t want them to pass your book assuming it’s not for them based on the cover.

Budget: We all have to operate within our means. People will judge a book by its cover but there are affordable options. Many designers do pre-made covers and if you can find one that suits your book, you can save on the cost of a bespoke design.

Extras: If you want to do eBook & Print, does the designer do a discount. Will they do other formats like hardback or audio. Do they offer some social media images or 3D Renders. Do they offer other services as a bundle discount (like formatting or blurb writing, etc).

Recommendations: If you can find authors the designer has worked with it can be very insightful. You could reach out to ask about their experience. You can also see if they have continued to use the designer and if they recommend then to others.

Benefits of a cover designer

Professional: I love creating my own covers. I often make them in Canva and use them on Wattpad. But, when it came to publishing my book, I wanted the cover to be perfect. I wanted my readers to find it hard to tell it is self published. It had to look professional.

Dimensions: I went a little cross eyed when I tried to figure out the spine for paperback. The width changes depending on paper type and page count. Ingram does have a tool to help you work it out and you can use the template in InDesign.

Technical Skills: I don’t know how to use Adobe or any other fancy design software I’d love to learn it but I just don’t have time. Outsourcing the cover design to a professional was a massive time saver.

Marketing: As mentioned earlier, your cover is the first thing anyone sees of your book. It needs to be eye catching, genre appropriate, and you need to be proud of showing it off. If it looks nice, other people might show it off too!

Working with your cover designer

Quote: Firstly, you’ll need to reach out to your chosen designer for a quote. I liked that Original Book Cover Design’s has some packages on their website so I knew they were within my budget and had already started putting money aside for it.

Timeframe: A good cover designer will likely have other projects on the go. You need to tell them when you’d like the job done by so they can confirm if they can do meet your deadline.

The deadline will need to be before your anticipated release date. This is because you should market your book before you release it. This period is often referred to as your book launch. Mine was about 2-3 months.

You also need the files before release to upload to the site you are using to create your book. I used Ingram Sparks. You’ll want to order a proof to check it is printing right, so allow time for quality control.

Also, if you are doing a print version, your cover designer will need to know what size to do the spine. Your manuscript will need to be edited and formatted.

Ideas: You’ll need to tell the designer about your book and your ideas for the cover. My cover designer had me complete an in depth questionnaire. She then worked with me to create a cover I love for my book Ocean Heart.

It was a dream come true.

Final design: The first draft looked incredible. I gave myself a little cooling down period – it was crazy exciting seeing my book – to look at it critically. I then requested some minor changes which my designer made. I was in love. It was a dream come true.

I hope this has helped you decide on whether you want to use a cover designer for your book, where to look for a designer, and how to pick one.

[kofi]

If you enjoyed this post, you might like:

Why you need a Copy Editor

The Process of Publishing a Novel – 1 of 3

Check out my Live Stream Team

About Ocean Heart

All Author Cover Contest

They say not to judge a book by its cover but I need you to do just that. If you liked the cover of my book, Ocean Heart (The Soul Heart Series Book 1), please vote for it for the Cover of the Month contest on AllAuthor.com!

I’m getting closer to clinch the “Cover of the Month” contest on AllAuthor! I’d need as much support from you guys. Please take a short moment to vote for my book cover here:

Ocean Heart Cover

If you enjoyed this, you will like:

My debut novel releases tomorrow!

Coming Soon: Ocean Heart Launch Party!

About Ocean Heart

All Author Cover Contest – Vote Ocean Heart

Create with Canva Beginners Course Review

What is Canva?

I must confess I am in love with Canva and been using it for a few months.  I started off using it on my laptop and then I discovered there is an app.  Now I can use it anywhere.

Canva helps you create visually effective images for a wide host of reasons.  I used it a lot to create my blog titles and images for tweets and Instagram.  I also have used it to create a party invitation for my son’s birthday party.  I discovered the site via Wattpad when looking for software to create a novel cover.

Here are some examples of what I have created:

What is Create with Canva?

This company is currently offering a free beginners course for people that want to get better at using Canva.  They also have a resources page with useful information and recommendations for blog host sites and other courses you can pay for like how to earn from you blog with affiliate marketing.

Free Beginners Course

I found the course via Twitter and enrolled.  There are five lessons and each lesson is delivered daily to your inbox.  The lessons are bitesize YouTube videos and just 5 minutes long.  You can join their Facebook page to have access to the course in full right away.  Here is what I think:

Dashboard tour: 

This is sent out with the ‘welcome’ email and is an introduction to Canva.

Lesson One: Working with templates, text and color

This covers the basis of using the templates on Canva.  How to amend the template and colour theme.  How to edit the text, add more text and resize.  I thought I knew most of this simply from using the site but they did teach me a new trick – spacing!  Everything in this class used the free features in Canva.

Lesson Two: Working with images in Canva and uploading your own images

This was about using the images in Canva and how to add your own.  Again, I thought I had this sussed but they taught me some new tricks.  I make use of the free images in Canva (there is a vast collection), however, I didn’t know that some of the free images are cropped and you can change the cropped area and use some of the hidden parts of the picture!  There were other tricks they taught that I expect I’ll be making use of in the near future.

Lesson Three: Working with free photos, frames and grids

This lesson started by introducing collages – a feature I have never considered using (seriously missing out).  They taught us how to use different photo layouts from scratch and for Instagram.  Finished with how to use and edit backgrounds.

Lesson Four: Working with shapes, lines, illustrations and icons

This started off nice and simple with adding elements to your design.  I haven’t really used this part of Canva and through watching the lesson I saw how useful they can be.  Gillian also covered some useful time saving short cut keys and how to group objects.

Lesson Five: Getting organized in Canva, creating templates and batch producing designs

This was incredibly useful and I haven’t used any of the features covered.  I learnt how to create a brand theme in Canva (rather than saving notes on my phone), how to sort my files in folders on Canva and how to make a batch of designs.

Would I recommend the course?

Yes.  It starts of quite easy so it is suitable for absolute beginners. It also is likely to uncover a trick that you haven’t worked out on your own, enabling you to get even more out of Canva.

When I signed up, I was worried that it was going to be five lessons telling you why you need to buy the premium service but it didn’t. Every feature I was shown how to use was using the free features available to everyone.

I honestly don’t know how Canva do it. If you haven’t got an account on there you need to go create one.

Presenter – Gillian

The course is presented by a lady named Gillian who has a nice clear voice that is easy to understand and not irritating. You don’t see what she looks like as the video is showing what is happening on the screen.

Links

Canva:  https://www.canva.com/

Create with Canva:  http://www.createwithcanva.com/