Why was Iceland’s advert banned?

I saw this advert weeks ago by Green Peace and thought it was brilliant.  The way it communicates the problem with palm oil is done in a really effective way.

The advert is a cartoon about a little girl that finds an Orangutan in her bedroom. The story is told in poetic way as a conversation between the little girl and the Orangutan. She asks him why he is in her room and he tells her about the deforestation.m for palm oil used in her products. It ends with her promising to help her new friend.

I’ve seen videos that show Orangutans being attacked in their natural habitat and it’s really upsetting. Iceland’s cartoon told viewers what is happening but in a way that could be viewed and understood even by young children. I would buy this story as a children’s book as it raises awareness and encourages discussion but done in a tasteful way.

I am really pleased that a main stream high street store is making such an open and public stance. Most businesses think with their pocket and give no thought to how their ingredients are sourced, choosing cheap over ethics.


However, Iceland Foods’ advert has been banned for having a political view.

This seems ridiculous to me. Some business are founded on their ethical views. For example, Body Shop was born as a cruelty free alternative for beauty. They used their store as a platform to educate consumers about animal testing. Their movement is what made them.

I wish more business would be transparent about their ethics. Instead, you have to visit their website and research the brand and sometimes even contact them to find out. Answers are often hidden or worded to purposefully be misleading. For example when brands claim to be against animal testing (except when required by law) or those that add a bunny logo to their product hoping consumers won’t realise it isn’t the leaping bunny.

The British government are yet to confirm their position on palm oil. The EU are making efforts to support sustainable palm oil production but as the UK are soon to be leaving the EU there are concerns they may not support sustainability for palm oil in a bid to secure a substantial trade agreement to replace Malysia’s fighter jets. To me that sounds like having your ethics bought. I sincerely hope this is not the case but you can read the emails on Green Peace’s website by clicking here.

The Orangutans Foundation is a cause close to my heart. You can read my fundraising post here or the article I wrote for Ginger Parrot about palm oil here.

Personally, I hope the ban of Iceland’s video raises awareness of deforestation – this is why I am sharing it with you. I don’t want Orangutans to go extinct. Sadly, that could be a reality in the next 10 years if we continue as we are. [source]

What can you do?

However, although Iceland are removing Palm Oil from all their own brand products they still be stocking products by other brands that contribute to deforestation so if you are avoiding palm oil, remember this.

Also, not all palm oil is bad. Some products need palm oil and it is an economic way of meeting consumer needs. Instead, look at buying products containing sustainable palm oil (RSPO).

A lot of the deforestation is caused by the meat industry for cheap beef (cattle) and Soya crops (mostly for animal feed). Therefore, meat eaters can effectively fight deforestation by buying meat that is locally sourced. Supporting your local farmer will also reduce your carbon foot print as it won’t have travelled as far. Try and find out if the livestocks feed is from a sustainable source – I’m not sure how easy that is to find out.

The last tip is to make conscious decisions about your beauty products. A lot of these purchases are luxury and you could go without (like makeup). Do you really look and smell good when you are destroying our planet and is it worth it?

What do you think about Iceland’s advert being banned?

  if_twitter-01-01_3066980  if_instagram-01-01_3066990  if_youtube-01-01_3066976  if_g-01-01_3066962

Ally plus text

Making Books

Making Books with Emily Rowe and Jeni Smith.

Originally, I hadn’t bought a ticket to this event, at Felixstowe Book Festival 2018, as I thought it was only for children and accompanying adults. When I discovered I could attend, I bought a last minute ticket and I am so glad I did.

This workshop covered different techniques for making books. We were given paper, pens, needle and thread.

We were shown three different techniques. First we created a simple folded book and they showed us how to use this technique to create a thin long book or a short wide book.

Then, we made a shaped book. The design they taught us was in the shape of a house. Inside we cut out doors.

We were encouraged to fill in our books. I choose to turn the ‘house’ book into Noah’s home with easy words for my son to read. Another attendee theirs into a row of beach huts, someone else had the house changing through the seasons and a girl drew each house belonging to her best friends. It was great to see how universal the design was for each person.

For the folded book, we were asked what our favourite word was. Mine is “banana”. We were then challenged to fill our books based on our favourite word. I decided to write about different colour bananas to the tune of “one potato”. Later, I gave the book to Noah to colour in. He was able to read the colours and word banana easily. As a minion fan, he found it funny that it was about bananas.

The final technique we were shown was a stitched book. They taught us how to gather a suitable number of pages and the right size cover. We were shown how to safely make the holes for binding and the pattern to use for the stitch using a waxed thread.

We then had time afterwards to try making any of the methods again or to continue decorating and filling in our books. I made another stitched book and used floral paper from their scraps box. I plan to use this as a notebook to records ideas for a best selling novel!

The scraps box was full of all sorts of different bits of paper ranging from left over card/paper to gift wrap and gift bags to wallpaper. For the cover you need something thicker than the paper used inside. It really demonstrates how creating your own books is very sustainable as you are repurposing stuff you may have otherwise thrown away.

Around the room were several books for anyone wanting to learn more about making books. They recommended:

The event was brilliant. Emily and Jeni worked well together to deliver an engaging and interactive workshop. I hope they continue to return to Felixstowe Book Festival to share their knowledge and enthusiasm of making books.


I had planned to create a video to illustrate how to make these but haven’t had the time. Hopefully, I will one day.

Have you ever made a book – what style do you make and what did you use your creation for? I am hoping to do this with my son to encourage his writing. Please let me know if you’ve got any tips.


Review: What’s in my Pip Box – January

It’s been a busy couple of days but I’ll leave that for another post.  Due to my schedule, I did struggle to have time this week to film my Pip Box unboxing and take photos of the content.

What was in the box?

Draft design idea.png

As usual, Pip did not disappoint.  They had a good range of different products and most by brands I have not tried before.  Here is what I got:

This is  powder face mask that you mix with water to use.  The size in the box is a small sample size.  I’ve tried it before in Balm Balm’s Starter Kit (£15.50).  This was the first organic skincare brand I ever tried because I loved how affordable and effective it is and it initiated my love for organic products.

I’ve always wanted to try their Frankincense and Tea Tree range.  They also have a mother & baby range.

This is  a new brand for me.  I love the sliding tin with the lip balm and it smells delicious – vanilla is one of my favourite smells.  Their site offers free deliver on all UK Orders and they have a lot of other very desirable products that now have me tempted.

This body wash smells lush but on top of that it scores all the goodness points for being organic, vegan, cruelty free and doesn’t contain any of the bad stuff.  It’s sustainable and 100% biodegradable.  Their products uses Ayurvedic ingredients suitable for treating a range of sensitive skin conditions like Eczema and Psoriasis.

  • Medusa Make-up, Witch Lash Mascara:  RRP £25.49 (converted from US Dollars $36)

The mascara has a simple brush that is easy to use.  I’ve had no issues with this smuging or flaking  – it stays on all day.  This is a vegan cruelty free brand that have a vast range of beauty products.  I addition, the brand do their own subscription box where for about $15 you can recieve three to five full size products.  This is a great way to expand your make-up collection if you are venturing into Vegan or Cruelty Free products.  They have some beautiful metallic shades.

  • Optiat, The Hungover Coffee Scrub (Potent Peppermint):  RRP £9.99

The scrub is dark brown (almost black) in colour which surprised me – I guess its the coffee.  The minty scent was refreshing.  Sadly, this one is not for me…  I have a friend that loves body scrubs that I am going to give this him.  Scrubs just aren’t my thing.

The brand name stands for “One Persons Trash Is Another’s Treasure” and was inspired by the coffee waste filling landfills and wanting to find a solution – a natural beauty product.  If you want an environmentally friendly brand then this is a good one for you to consider.

Pip Box Jan contents.png

What is The Pip Box?

Pip is a cruelty free beauty subscription box.  The boxes contain a range of products from makeup, skincare and body care that are all not tested on animals.  In addition, they donate 50p from every box sold to an Animal Friendly Charity.

It’s a great way to discover new brands and new products in an affordable way.  The contents is always worth more than the subscription an contains a varied assortment.

Ally plus text